Client Objective 2
Manufactured with customer interaction in mind, the wedding registry kiosk bar could service two customers simultaneously and offer a welcoming area where sales associates could walk registrants through the gift registration process. In addition, permanent touch screen monitors located on each end of the bar swiveled between the customer and associate, providing an easy educational tool during the consultation.
The Kiosk Solution
The freestanding custom fixtures boasted a clean and approachable design and replaced outdated units in stores. Stations allowed quick access for customers to set up or find a registry and print out a product list using a printer easily accessed on a rollout drawer.
Customers could find, create, or manage a registry while also browsing belk.com.
Shoppers could print registry lists from the printer below.
A fixture behind the mall kiosk station provided visibility and awareness to the registry campaign.