Client Objective 2
Initial concept sketches were based on the client’s goals, and 3D renderings of different retail fixture options were created to help the client visualize the features and select which display choice would best fit their needs.
The fitting cabinets are a feature of the PGA TOUR Superstore Studio program that pairs customers with certified fitters and and professional instructors who offer performance evaluations and share golf swing, equipment, and performance knowledge.
Read more about the program here.
Instructors and customers can discuss results and equipment options over the large countertop workstation.
The system consists of different-sized drawers to hold custom organizers for products like shafts as well as drivers, hybrids, and iron heads.
Cabinets were manufactured to allow for swiveling computer monitors to enhance the interactive consultation experience.
As an integral part of the PGA TOUR Superstore Studio experience, the fitting cabinets have had positive feedback from both the client and their customers. Currently, the cabinet golf store fixture is installed at select PGA TOUR Superstore locations nationwide.
Over the years, we’ve launched multiple golf store display programs for some of the biggest names in golf. Our experience has provided us with unique insight into the challenges, objectives, and goals of this specific industry.
PING Island Display
Mizuno Golf Club Retail Display
Niklaus Golf Club Display