Dr. Martens Unveils Latest Concert-Themed Shoe Wall Display

The legendary footwear brand rolls out new shoe wall display for select Journeys stores nationwide.


GRAFTON, WI – Frank Mayer and Associates, Inc. has partnered with legendary footwear brand Dr. Martens to design a shoe wall display that attaches to an existingDr. Martens High-Res2.jpg structure in select Journeys retail stores nationwide.


Dr. Martens decided on a concert look for the wall fixture, implementing music-themed graphics that complement the brand and constructing the header, metal shelves, and base to simulate a concert lighting truss system.


During the planning phase, Journeys requested the display weigh less than 65 pounds, ship in two cartons, and install in less than one hour.  Frank Mayer and Associates, Inc. designed and engineered a display to meet these requirements, constructing the backer graphic piece from DiBond structural aluminum to decrease weight and make assembly and installation easier.  The lighter weight displays also offer ease and flexibility to associates when redesigning store layouts.


Frank Mayer and Associates, Inc. is a leader in the development of in-store merchandising displays, interactive kiosks, and store fixtures for brands and retailers nationwide. The company helps retailers and brands utilize the latest display solutions and technologies to create engaging customer experiences. Visit www.frankmayer.com for more information.


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CONTACT:
Dave Loyda, Director of Strategic Initiatives
Frank Mayer and Associates, Inc.
1975 Wisconsin Ave., Grafton, WI  53024
(262) 377-4700  |  info@frankmayer.com

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