Experienced retail specialist Eric Roth appointed as Council Chair of committee
GRAFTON, WI – Shop!, an industry trade association committed to enhancing retail environments and experiences, has elected Eric Roth as Council Chair of the Producer Council. Roth is an account executive at Frank Mayer and Associates, Inc. and has more than 16 years of in-store merchandise and point-of-purchase experience.
The Producer Council is tasked with focusing on producer members of the association, ensuring these companies have opportunities for success now and into the future. Roth’s specific role involves working with Shop! staff liaisons, Board liaisons, and the council members themselves to coordinate Producer Council meetings, set goals for the committee, and to ultimately make sure the Council provides guidance, resource materials, and industry insight for producer members.
“I’m honored to be a part of such a knowledgeable and collaborative group,” Roth states. “Our goal is to look at the industry first, as a whole, and develop strategies to help keep our Producer members viable and current in the ever changing retail landscape.”
Frank Mayer and Associates, Inc. is a leader in the development of in-store merchandising displays, interactive kiosks, and store fixtures for brands and retailers nationwide. The company helps retailers and brands utilize the latest display solutions and technologies to create engaging customer experiences. Visit www.frankmayer.com for more information.
Cheryl Lesniak, Integrated Marketing Manager
Frank Mayer and Associates, Inc.
1975 Wisconsin Ave., Grafton, WI 53024
(262) 834-1489 | firstname.lastname@example.org