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In-Store Merchandising

Interactive Kiosk Solutions

Promotional Marketing

NEWS

2010

June - Frank Mayer & Associates, Inc. Reveals Educational Interactive Kiosk for Transitions Optical

Frank Mayer & Associates, Inc. has completed the first round of interactive educational kiosks for Transitions Optical. Transitions Optical is the largest supplier of photochromic lenses in the world and is currently testing these units in select retail environments.

Frank Mayer & Associates, Inc. designed and produced the Transitions Optical interactive kiosk to educate consumers and store personnel regarding the variety of photochromic lens options available. This free-standing kiosk is unique as it incorporates a UV-LED light to simulate outdoor UV rays to allow consumers to experience how quickly Transitions lenses activate when exposed to the UV light.

The kiosk provides:

Consumer Education

  • Understanding the importance of regular eye exams
  • Experiencing the benefits of Transitions lenses in simulated lighting situations
  • Conducting a self-assessment to learn which lens is best for their lifestyle
  • Lens registration
  • Receiving in-store promotions

Product Demonstration
Each Transitions Optical display has 72 UV-LED light bulbs built into the unit. Activated via touchscreen, a demonstration card is placed under the bulbs and within 12 seconds consumers can remove the card and see how the lenses darken when exposed to UV light.

Store Education
Educational programs including various medical conditions and selling tips for eyecare lenses and frames are easily accessed by store personnel .

 

March - FMA Takes Home Four Outstanding Merchandising Achievement Awards. Read more.

March - Frank Mayer and Associates, Inc. Sponsors Free Kiosk Branding Whitepaper. Read more.

February - Frank Mayer and Associates, Inc. Introduces Branded Cooler Corners for Convenience Stores. Read more.

January - Frank Mayer and Associates, Inc. Introduces Made to Order Waste/Trash & Recycle Receptacles. Read more.


2009

December - Introducing "Slide-Ability" to On-Shelf Merchandising. Read more.

October - Frank Mayer & Associates, Inc. rolls out merchandisers for Red Robin Gourmet Burgers. Read more.

October - Frank Mayer & Associates, Inc. Takes Home Four Coveted Design of the Times Awards. Read more.

September - Frank Mayer & Associates, Inc. Celebrates PING® 50th Anniversary with 1A Putter Display. Read more.

June - Frank Mayer & Associates, Inc. Introduces Retail Digital Media Kiosk. Read more.

April - Frank Mayer & Associates, Inc. Produces illy iperEspresso Kiosk. Read more.

March - Frank Mayer & Associates, Inc. Takes Home Two Gold OMA Awards. Read more.

March - Frank Mayer & Associates, Inc. Launches New Customer Focused Web site. Read more.