FMA Retail Blog

Merchandising for the Connected Consumer

Who is the Connected Consumer? With a constant connection to the web and social media via a smart mobile device, the… Read more

7-part Game Plan for Playing the Trade Show Field

With over 20+ years of experience at trade shows, I have attended more than 100 shows. While each show is different, I… Read more

What's in store for 2015?

Millennials controlling 70% of the spending power in the U.S. creates vast uncertainty amongst retailers; but with the… Read more

What will the Holidays Bring Retailers?

Once again this holiday season has only 26 days between Black Friday and Christmas, last year had 25 days. Shoppers and… Read more

Are Millennial Brains Wired Differently?

There is a fascination with studying Millennials since they are a cradle-to-grave digital generation and the heirs to… Read more

Marketing to Millennials at Retail

Millennials are as large a demographic group as their Baby Boomer parents and their presence is already felt at retail.… Read more

Riding for a Cause - with Team Frank Mayer and Associates

Earlier this month I had the pleasure of participating in the 31st annual Wisconsin BikeMS 150: Best Dam Bike Ride. It’s… Read more

Five Ways Tablets Can Transform Retail Experience

Tablets have been touted as “reinventing” and “revolutionizing” retail. Retailers and consumer-facing businesses have… Read more

Four Ways to Configure Your Retail Tablet Program

An interesting thing is happening in stores. Retailers who were fast out of the box to test tablets on the floor have… Read more

Trend: Online retailers discover value in having stores

I know most readers are concerned about what’s happening tomorrow and next month and before the end of this year, but… Read more